The Codelation Blog

Our best advice, research, how-to's and insights on how to create web apps and online businesses.

How Do I Come Up with a Unique Idea?

How Do I Come Up with a Unique Idea?

Hey everyone, welcome to #AskCodelation. Today’s question is, “How do I come up with a unique idea for my startup or business?” I’m going to jump into that in two different directions. First, if you’ve got an idea that nobody else in the world has done, it’s so unique that it’s never been done before, […]

Welcome to #AskCodelation

Welcome to #AskCodelation

Hey everyone, welcome to the intro to our Ask Codelation video series. Ask Codelation is a place where you, as a software start-up, a small business, or a company that wants to take a new idea to market, can ask us questions. We’ve been in business nine years, helping small businesses and start-ups transform their […]

5 Ways to Master Marketing

5 Ways to Master Marketing

Your awesome new product is always at the forefront of your mind, but you realize that it’s unlikely anyone else thinks about it, or has actually even heard of it. How do you get your target market to give your product the time of day when they are distracted by products that offer solutions to […]

The Importance of Developing Buyer Personas and How to Do It

The Importance of Developing Buyer Personas and How to Do It

This post is for Susie. Susie is short for Susie Startup, and we know that although Susie is wise and knowledgeable, Susie is in the early stages of her path as an entrepreneur. She is seeking out basic information, tips, and tricks about the essential parts of becoming a successful self-starter. Susie is curious about starting […]

My 3 Biggest Takeaways From Running A Successful Software Consultancy

My 3 Biggest Takeaways From Running A Successful Software Consultancy

After eight years, I have a pretty good handle on how to run a successful software consultancy. These are my three biggest takeaways. 1. Define success. Someone who has 100 employees and $10 million in annual revenue isn’t inherently more successful than you are. Success is getting what you truly want, not what you think […]

Our Resolution

Our Resolution

As we begin to close the book on 2017 and move into 2018 my email inbox is starting to pile up with the usual: Make 2018 Even Better! and similar emails as I’m sure yours is as well. This is an interesting time of year, everyone is making resolutions to get healthier, stop doing those […]