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Praestan Health

Praestan Health was looking for a website to match the style of their existing app’s style and load quickly.

Praestan Health

Promoting healthy living is what Praestan Health strives to do.

L. Read Sulik MD came to us requesting an overhaul for their site promoting their Portages app. Portages is a personalized mental health and wellbeing improvement program.

Praestan Health was looking for a website to match the style of their existing app’s style and load quickly.

Praestan Health’s main challenges with their old website were:

  • Does not match their health app’s brand guidelines.
  • Not being streamlined and fast-loading.

The team was looking for a website to match the style of their existing app’s style and load quickly. Previously, they were using a prebuilt site theme that made their content very slow to load.

Solutions

We started working with Dr. Read’s team to design the perfect home to host all things Portages. We set out to solve some of their issues by:

  • Mocking up designs incorporating the Portages app’s color schemes and imagery.
  • Building an effective WordPress site that loads very quickly while looking nice.

The web team and marketing worked together to tie this new site’s look to their existing app. We provided a few design variants for Praestan to choose from; they ultimately chose one that incorporating the app’s “Daily Journey” pathway snaking down the home page. Information highlighting features of the app flow down this pathway to educate potential clinicians and users.

Outcomes

Praestan Health’s new site now has a fast load time and perfectly incorporates their preexisting color schemes. Portages now has a perfect showcase to educate potential users, wether they are clinicians or patients.

Marketing & Web Team Up

This is one of the first projects where our marketing and web teams combined forces. Nick lead project management, Maddy worked on design mockups, and Tyson brought it all the life.

Style Forward

Praestan Health loved the concept of implementing their app’s “Daily Journey” pathway. They are able to place information on points along this pathway that streams down the home page. It’s a dynamic and original eye-catcher for page visitors!

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