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The Startup Journey

Our best advice, research, how-to's and insights on how to create web apps and online businesses.

Your Perfect Startup Idea Isn’t Perfect

Your Perfect Startup Idea Isn’t Perfect

A Perfect Idea Isn’t Truly Perfect If you’re an entrepreneur, it’s easy to get caught up in the search for the perfect startup idea. You don’t want to put something into the market that would leave you embarrassed — or worse — that gets criticized by people you like and respect. Hold up. The problem […]

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Pivot! A Great Way to Strengthen Your Startup

Pivot! A Great Way to Strengthen Your Startup

There is a dirty little truth in the startup world. Everyone pivots. But what does that even mean? Pivot is basically a shift in your business strategy to adapt to feedback. Sometimes it’s a small shift to change how you monetize your app or product; sometimes it’s a major shift into a completely different market. […]

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So, You Have a New Product? Let’s Price That Thing.

So, You Have a New Product? Let’s Price That Thing.

Properly pricing your product can be one of the trickiest steps of a new product launch. Pricing too high causes problems, pricing too low causes problems, and pricing just right is really hard to do. But it doesn’t have to be. There are a few simple steps you can follow to make sure that your […]

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We’ve Moved, And Why That Is Big News

We’ve Moved, And Why That Is Big News

Here we are about to celebrate our 10th year in business in a few weeks. I remember the excitement about leaving my full-time job to journey out into the world of starting a software agency. I still feel that level of excitement all these years later as we continue to find the right fit for […]

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Building a Startup? Read These 5 Books First.

Building a Startup? Read These 5 Books First.

If there is one thing I’ve learned about running a small business is that there is always a new set of challenges that you are facing. Most of the time you don’t have a phone a friend or a life line that has been there before to help you navigate what you are going through. […]

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4 Debt Free Ways to Fund Your Startup

4 Debt Free Ways to Fund Your Startup

Anyone that has been in business for a while has hit that point to where they need funding to keep the wheels moving. Typically we can tun to credit cards, a bank loan, or even friends and family. TV shows like The Profit and Shark Tank I think paint a drastically different experience from most […]

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Building a Website? 7 Things You Need to Think About.

Building a Website? 7 Things You Need to Think About.

Many people when starting a new site or a redesign make the assumption that a new site will drive new sales. This is rarely true, a new site can help you gain better rankings in google or look better on mobile, it rarely drives new sales without driving additional traffic. We’ve found that asking a […]

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