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Your Perfect Startup Idea Isn’t Perfect
A Perfect Idea Isn’t Truly Perfect If you’re an entrepreneur, it’s easy to get caught up in the ...

Pivot! A Great Way to Strengthen Your Startup
There is a dirty little truth in the startup world. Everyone pivots. But what does that even mean? ...

So, You Have a New Product? Let’s Price That Thing.
Properly pricing your product can be one of the trickiest steps of a new product launch. Pricing too ...

We’ve Moved, And Why That Is Big News
Here we are about to celebrate our 10th year in business in a few weeks. I remember the ...

Building a Startup? Read These 5 Books First.
If there is one thing I’ve learned about running a small business is that there is always a ...

4 Debt Free Ways to Fund Your Startup
Anyone that has been in business for a while has hit that point to where they need funding ...

Building a Website? 7 Things You Need to Think About.
Many people when starting a new site or a redesign make the assumption that a new site will ...

5 Ways to Master Marketing
Your awesome new product is always at the forefront of your mind, but you realize that it’s unlikely ...

The Importance of Developing Buyer Personas and How to Do It
This post is for Susie. Susie is short for Susie Startup, and we know that although Susie is ...