
INTRODUCTION
Bringing the Best of Rodeo and Western Lifestyle to Your Screen with Wild Rides TV
Prairie Rose Productions aimed to blend rich Western history with entertaining exclusive rodeo, western, and other contemporary content through their streaming service: Wild Rides TV. While the Prairie Rose Production team dedicated themselves to creating and producing many TV series, the Codelation team is responsible for designing and building a streaming service for the platform. Using the video content management system Zype, Codelation crafted a unique backend CMS for organizing and distributing the WRTV series across the web as an OTT application.
PROJECT SUMMARY
The Codelation team started by developing a set of brand guidelines for the Praire Rose Production Brand. We then transitioned into developing the web-based streaming platform connected to Zype. The streaming service was launched on the web in early December of 2022, but, With the combined efforts of our talented project manager and dedicated team of developers and designers, Codelation has made Wild Rides Television accessible on Apple iOS, Apple TV, Android TV, Amazon App Store, Roku TV, FireTV, and Google Play Store (which means that the app can be accessed on Panasonic, TLC, Sharp, Philips, and Sony TVs).
PROJECT CONCLUSION
Though Wild Rides is still an expanding project, the Prarie Rose team has been focusing exclusively on developing additional content for their streaming services. However, their relationship with Codelation has not ended, and we continue to grow and help develop Wild Rides TV.